March 26, 2008
Embassy of the United States of America
Belgrade

USAID Helps Serbian Furniture Design Students Participate in Prestigious Young Talent Exhibition at Milan Design Week

Every April, Milan plays host to one of the most prestigious furniture design events in the world -- the Saloni Satellite. Each year, the Saloni holds a competition for Young Talent to exhibit at the event, and this year a group of 11 students from the Forestry Faculty at the University of Belgrade, was selected from hundreds of universities across the world to present their furniture designs at this event. On Thursday, March 27, USAID Mission Director, Michael Harvey, will meet this group of students to congratulate them on their success and to present them with a USAID grant, worth $7,000 in funds provided by the American people, to cover the student’s travel expenses and promotional/marketing activities of their designs at Design Week, thus helping to promote a positive image of Serbia’s capabilities in this sector.

The student’s participation at this event offers them the opportunity to increase their exposure to the international market place and get a better understanding of the business; the opportunity to meet potential buyers of their designs; and a chance to increase their awareness of Serbia’s design capabilities in this sector. In order to realize this opportunity, the students – who have won numerous awards, including the Golden Medal Award at Novi Sad Fair, the Golden Key by the Belgrade International Furniture Design, the Outstanding Project Design Award by Belgrade Design Week, the Excellent Design Award by the Belgrade Chamber of Commerce and others - launched a fund-raising effort and secured support not only from USAID, but also from the Ministry of Science and Technology, the Serbian Agency for Wood, the Municipality of Čukarica, the company Forma Ideale, and others.

Milan Design Week, which will take place from April 16th-21st at the Milan Fairgrounds in Rho, brings together the most prominent designers and creative talent in the business. Last year, this event gathered 270,000 visitors, of whom 165,000 came from 145 foreign countries, and 2,000 exhibiting companies.

All journalists interested in covering this event and providing their support to these fine students are invited to be at the University of Belgrade Forestry Faculty, Kneza Višeslava 1, Belgrade, on Thursday, March 27, at 13:15h.

For more information about this event or about the USAID Competitiveness Project please contact Ana Brnabić, Communications Advisor, at 063 215 480 or abrnabic@compete.rs. For more information about USAID activities please visit the website serbia-montenegro.usaid.gov

USAID Mission Director Michael Harvey with students of the Forestry Faculty at the Faculties’ workshop for wood processing

Direktor USAID-a Majkl Harvi sa studentima Fakulteta šumarstva u radionici za obradu drveta pri Fakultetu

Students talking to the USAID Mission Director and journalists

Studenti u razgovoru sa direktorom USAID-a i novinarima

26. mart, 2008
Ambasada Sjedinjenih Američkih Država
Beograd

USAID podržava učešće studenata dizajna nameštaja iz Srbije na prestižnoj izložbi mladih talenata na Nedelji dizajna u Milanu

Svakog aprila, Milano je domaćin jednog od najprestižnijih svetskih događaja u oblasti dizajna nameštaja -- Saloni Satellite. Svake godine, Sajam Saloni održava takmičenje za mlade talente koji imaju svoje izložbe na ovom događaju, a ove godine grupa od jedanaest studenata sa Fakulteta šumarstva Univerziteta u Beogradu, izabrana je među studentima sa stotina univerziteta širom sveta da predstavi svoj dizajn nameštaja. U četvrtak, 27. marta, direktor Američke agencije za međunarodni razvoj (USAID) Majkl Harvi, sastaće se sa ovom grupom studenata da bi im čestitao na uspesima i dodelio grant u vrednosti od 7,000 dolara. Ova sredstva omogućiće studentima da pokriju troškove puta i marketinških aktivnosti za nastup na Nedelji dizajna, kojima će se promovisati bolji imidž i mogućnosti Srbije u ovom sektoru.

Učešće studenata na ovom sajmu pružiće priliku da se približe svetskom tržištu i da bolje razumeju poslovni aspekt ove industrije, upoznaju potencijalne kupce svojih dizajnerskih rešenja i promovišu dostignuća Srbije u oblasti dizajna nameštaja. Da bi realizovali učešće na ovom Sajmu, studenti – koji su osvojili brojne nagrade, uključujući Zlatnu medalju na Novosadskom sajmu, Zlatni ključ na Međunarodnom sajmu nameštaja u Beogradu, Posebnu nagradu za projektni dizajn sa Beogradske nedelje dizajna, nagradu za dizajn Privredne komore Beograda i druge – preko inicijative sakupljanja neophodnih sredstava obezbedili su podršku ne samo od USAID-a, već i od Ministarstva nauke i tehnologije, Republičke Agencije za drvo, opštine Čukarica, firme Forma Ideale i drugih.

Nedelja dizajna, koja se održava od 16. do 21. aprila na Sajmu u Milanu, okuplja najpoznatije dizajnere i talente iz sveta. Prošle godine ovaj događaj je okupio 270,000 posetilaca, od kojih je 165,000 pristiglo iz 145 zemalja širom sveta, kao i 2000 izlagača.

Novinari zainteresovani da pokriju ovaj događaj i pruže podršku studentima dizajna iz Srbije pozivaju se da budu na Fakultetu šumarstva Univerziteta u Beogradu, Kneza Višeslava 1, u četvrtak, 27. marta, u 13:15 časova.

Za više informacija o ovom događaju ili o USAID-ovom Projektu za razvoj konkurentnosti molimo vas kontaktirajte Anu Brnabić, Savetnika za komunikacije, na 063 215 480 ili abrnabic@compete.rs. Za više informacija o aktivnostima USAID-a možete posetiti vebsajt serbia-montenegro.usaid.gov.

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